People generally have higher respect for larger companies because it often means they’re more successful. But what do you do when you’re the only employee? Here are 2 steps to make yourself appear much larger. 1) Departmentalized Yourself Even if...
Why are you unhappy? Why are you happy? This is what psychologists have been trying to figure out for years, and it boils down to some basics. Emotions are based on expectations. If you are betrayed by a friend, you feel angry because you expect them to treat you with...
This one is important so pay close attention. These are the 3 absolutely crucial barriers that need to be passed in order for a customer to make a purchase. They are: Awareness, Trust, and Value. 1) Awareness Quite self explanatory I think. The customer needs to know...
So I sat down at the meeting, my eyes keen to watch and my ears open. A perspiring glass of cold water sat in my hand that sent shivers up my arm, or maybe that was the nerves because I also brought my own suggestions. It’s hard to predict how the boss is going...
Try something.Then analyze the results.This is the the marketing process most take, and depending on the medium used it can be easy or extremely difficult to do the latter.Advertisers have long been using TV, radio, and print ads to develop brand awareness and inform...
