What is social proof? It’s nothing new, and it’s the exact reason word-of-mouth marketing has always been the most effective. Social proof comes when a potential customer has a way of attaining information that a group they trust recommends what they are...
Is it mere coincidence that the sun goes down when we need to sleep? Doubt it. Is it also a coincidence that the so called “experts” on a topic generally use the tool they are an expert on to connect with their audience/customer? No, It just makes sense I...
While reading a couple older blog posts from Seth Godin today something clicked more real than it had before. He often talks about being remarkable and that’s your way to grow your business or tribe. But looking right down to the definition of remarkable, which...
Today I realized the importance of starting something instead of trying to perfect it in your head first. Ive heard this countless times, but haven’t thought about how much I’ve resisted it. Every time I come up with an idea for starting a blog my head...
