The 80/20 principle, also known as the Pareto principle can be essential to optimizing your business, getting rid of time-wasting, money-wasting tasks, expenses, and creating space for profitable actions. The principle states that 80% of the results come from 20% of...
Not all of your social media marketing efforts should be spent at a computer or smart phone. This post will give you some ideas of how to incorporate social media and hashtags into what you already do best. Social Media is a great way to market your small business,...
Is your business a needle in a haystack? or a needle on the branch of a pine tree in the middle of a 100 acre old-growth forest 465 kms from the nearest wi-fi connection? Wait, what? The point is you need to get noticed. Use social media to stick out in your local...
Thinking of starting a blog for marketing your business? Don’t know where to start? You’re going to have to start anyways. It’s hard to know what’s going to gain you traction before you start. Sure there are lots of ideas others can give you,...
Companies used to be named “McCormack’s Advertising Group” or “Jumping Jack’s Jam House”. Their names used to consist of, well, real words! Now welcome to 2013 folks. The best companies out there made up their name, and I’m...