This one is important so pay close attention. These are the 3 absolutely crucial barriers that need to be passed in order for a customer to make a purchase. They are: Awareness, Trust, and Value. 1) Awareness Quite self explanatory I think. The customer needs to know...
Simple, Concise, Powerful Simple: When it comes to communication simple is always better. If there’s a simpler word or phrase that says what you’re trying to say, then use it. Not everyone knows the technical jargon that you do, and not everyone has an...