Is your business a needle in a haystack? or a needle on the branch of a pine tree in the middle of a 100 acre old-growth forest 465 kms from the nearest wi-fi connection? Wait, what? The point is you need to get noticed. Use social media to stick out in your local...
Here’s a picture of what I like to do in my spare time! —> Music is one of my passions. It might be a little unrelated to sharing my thoughts about online marketing. But, maybe it’s not. Big corporate brands that only promote new product...
What is social proof? It’s nothing new, and it’s the exact reason word-of-mouth marketing has always been the most effective. Social proof comes when a potential customer has a way of attaining information that a group they trust recommends what they are...
Some marketers and business owners are in denial that they need to take on new technology and do social media. However, this post is not here to convince those who are still stuck in the shadow of a prehistoric velociraptor. If you’re just starting to get into...
The ugly truth of the matter is marketers pay for ads even when they know they are getting increasingly ignored by consumers. Marketers pay for ads, so people keep creating ads and ways for marketers to pay for them. So the cycle keeps going. It’s not the fact...